ABSTRACT
The researcher measured People’s Perception of Televangelism in Enugu Urban. To ensure the accuracy of data generated, Survey research method was adopted. The researcher framed questionnaires comprising open ended and close ended questions and administered them to a chosen population sample as instruments of data collection. The researcher adopted chi-square formula to test the hypothesis and measured the audience response to research questions. The study was anchored on this theories, Cultivation theory, Uses and gratification theory and social exchange theory. Findings based on data generated and analyzed showed that televangelism reaches mass viewers, and it also shapes viewers altitude. Findings based on data generated and analyzed also depicted that televangelism satisfy viewers needs. The researcher therefore recommended that the gospel preacher should concentrate on gospel messages rather than canvassing for prosperity messages because Televangelism is responsible for repentance of Christians. Also, viewers need gospel messages to grow in their Christian faith.
Abstract
Human resources management remains indispensable in engendering competitive advantage of any firm in thi...
ABSTRACT
This work “Evaluating the impact of Bank Distress on the profit growth of Deposit Money...
EXCERPT FROM THE STUDY
"Western culture is an extremely broad term that refers to the social norms, belief systems, traditions, cust...
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Advertising is directed to the consumers or target audiences through various media in order to present and prom...
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THE PROJECT IS ON THE IMPORTANCE OF THE POPULATION CENSUS TO THE SUSTAINABLE ECONOMIC DEVELOPMENT OF NIGERIA...
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The research work was based on prospect and challenges of entrepreneurship in Nigeria economy.
The pu...
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ABSTRACT
This study attempts to find out the phonological problems of Selected Secondary School students in the...
Background of the study
Technology advancements have pushed instructional resources, particularly projected and el...